Hats off to all of those in Marketing!

Michele SfakianosWhat's newLeave a Comment

My book made it’s debut in October and since then I have been wearing many hats! I am the Author, Marketer and main cheerleader for the past couple of months. Hats off to all of those in Marketing! This is hard work. I just finished a bulk mailing to all weekly publications in Florida (news release of sorts). It took me over four hours to get the mailing list in Outlook and another 2-3 hours of printing, stuffing envelopes and mailing. I am on Twitter almost every day and try to do at least 4-5 posts for my book. I always try to do at least one thing every day to promote my book. I have read many websites on marketing and promoting your book and they have been very helpful, but bottom line – I’m the only one doing it and it is very difficult. I have enlisted my friends and family to help spread the word and hope that they will continue to do so. My budget is small, but in the end, I know that all of my hard work will pay off!

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